![Praxis-Cover.jpg](https://images.squarespace-cdn.com/content/v1/5a67f668fe54ef42d1f5c88a/1652760035836-1O32EB27G90NJ3RP3H54/Praxis-Cover.jpg)
Praxis Rebrand
Rebranding project for Praxis, a college alternative that results in a full-time job at a growing business. We began with prismatic color, offset shapes, small, rounded fonts. Floods of rebellious red, large bold type and “in your face” attitude brings this brand into the future.
![Objectives.jpg](https://images.squarespace-cdn.com/content/v1/5a67f668fe54ef42d1f5c88a/1605769368951-LD7SJ5R7E7IV4G5P2317/Objectives.jpg)
![Praxis-White.jpg](https://images.squarespace-cdn.com/content/v1/5a67f668fe54ef42d1f5c88a/1605769348249-U4FG2MXGXM58S5SFY4YA/Praxis-White.jpg)
![Praxis-Red.jpg](https://images.squarespace-cdn.com/content/v1/5a67f668fe54ef42d1f5c88a/1605769346727-ENRPGNJ1WV21X7BICH6Z/Praxis-Red.jpg)
![Voice-Tone.jpg](https://images.squarespace-cdn.com/content/v1/5a67f668fe54ef42d1f5c88a/1605769347452-IG8FTJ387NXN914JBH0K/Voice-Tone.jpg)
![Headline-Type.jpg](https://images.squarespace-cdn.com/content/v1/5a67f668fe54ef42d1f5c88a/1605769368987-WQP1LP57FP9F7R3AC646/Headline-Type.jpg)
![We kept the color bold, the fonts large, the data easy to read](https://images.squarespace-cdn.com/content/v1/5a67f668fe54ef42d1f5c88a/1605769361290-OMQYMUT1HF2CBX4GIWPW/Photo-Direction.jpg)
We kept the color bold, the fonts large, the data easy to read
![Fire-Infographic.jpg](https://images.squarespace-cdn.com/content/v1/5a67f668fe54ef42d1f5c88a/1605769345141-T81DX339Q8JXUV2GT0CT/Fire-Infographic.jpg)
![College-Alternative.jpg](https://images.squarespace-cdn.com/content/v1/5a67f668fe54ef42d1f5c88a/1605769350642-7IA13P4PW61D38YMR8QG/College-Alternative.jpg)
![College-Dropout.jpg](https://images.squarespace-cdn.com/content/v1/5a67f668fe54ef42d1f5c88a/1605769352312-85COJYDF8TIUW7Z5E3KR/College-Dropout.jpg)
![College-Costs.jpg](https://images.squarespace-cdn.com/content/v1/5a67f668fe54ef42d1f5c88a/1605769356379-CLH7MO0VIC1DXVLEMW3I/College-Costs.jpg)
![In-Demand-Skill.jpg](https://images.squarespace-cdn.com/content/v1/5a67f668fe54ef42d1f5c88a/1605769365572-PK982MUXTCJTZXYU6T7B/In-Demand-Skill.jpg)
![Artboard 4.jpg](https://images.squarespace-cdn.com/content/v1/5a67f668fe54ef42d1f5c88a/1605769366929-72PXN9OVEKA148CZLW2Y/Artboard+4.jpg)